Biblioteca de Investigación

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Constanza Bianchi

Constanza Bianchi

Format blurring and attribute saliency: evidence in Chile, Academia, Revista Latinoamericana de Administración, , 19-32

Constanza Bianchi

Risk, Trust, and Consumer Online Purchasing Behaviour: A Chilean Perspective, International Marketing Review, 29, 253-275

Constanza Bianchi

Global brains: Knowledge and competencies for the 21st century, Journal of the Academy of Marketing Science,, 31,

Constanza Bianchi

Consumer brand loyalty in the Chilean wine industry, Journal of Food Products Marketing, 442-460, 21

Constanza Bianchi

Consumer clothing disposal behaviour: A comparative study., International Journal of Consumer Studies, ,

Constanza Bianchi

Internationalisation of Emerging Market Firms: An Exploratory Study of Chilean Companies, International Journal of Emerging Markets, 54-71, 9

Constanza Bianchi

The growth and international expansion of an emerging market retailer in Latin America., Journal of Global Marketing, 24, 357-379

Constanza Bianchi

Consumer-based brand equity for Australia as a long haul tourism destination in an emerging market, International Marketing Review, 27, 434-449

Constanza Bianchi

Costco and the Aussie Shopper - A case Study of the Market Entry of an International Retailer, The International Review of Retail, Distribution and Consumer Research, 22, 507-527

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