Universidad Adolfo Ibañez
Todd Pezzuti

Todd Pezzuti

Ph.D. in Management

Profesor Asociado

E-mail: todd.pezzuti@uai.cl
Sede: Viña del Mar

Biografía

Todd Pezzuti is Associate Professor of Marketing in the School of Business at the University Adolfo Ibáñez. He received his Ph.D. in Management (with a concentration in Marketing) from the University of California, Irvine. Professor Pezzuti’s areas of expertise include digital and social media marketing, international marketing, and social influence. His research has been published in academic journals such as the Journal of the Academy of Marketing ScienceJournal of Consumer PsychologyJournal of Interactive MarketingJournal of International MarketingJournal of Business Research, and Journal of Services Marketing. Prior to joining the faculty at the University Adolfo Ibáñez, Professor Pezzuti was an Assistant Professor of Marketing in the Department of Industrial Engineering at the University of Chile.

Todd Pezzuti es Profesor Asociado de Marketing en la Escuela de Negocios de la Universidad Adolfo Ibáñez. Recibió su doctorado en Management (con una concentración en Marketing) por la Universidad de California, Irvine. Sus líneas de investigación se centran en temas de marketing digital y de redes sociales, marketing internacional e influencia social, y han sido publicados en revistas académicas como el Journal of the Academy of Marketing ScienceJournal of Consumer PsychologyJournal of Interactive MarketingJournal of International MarketingJournal of Business Research, y Journal of Services Marketing. Antes de integrarse a la Universidad Adolfo Ibáñez, Pezzuti fue Profesor Asistente de Marketing en el Departamento de Ingeniería Industrial de la Universidad de Chile.

Investigaciones Destacadas
Todd Pezzuti - Li (Sunny)Pan, Todd Pezzuti, Wei Lu, Cornelia (Connie) Pechmann

Journal of Business Research Volume 95, February 2019, Pages 347-356

Redes Sociales
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