Publicaciones

"Product Order Affects Consumer Preferences for Variety Bundles,” European Journal of Marketing, 51 (5/6).

It Doesn’t Hurt to Ask: Assessing Default Effects in a Brazilian Gas Station,” International Business Research, 7 (6), 61-66.

"The Offer Framing Effect: Choosing Single versus Bundled Offerings Affects Variety Seeking,” Journal of Consumer Research, 41 (4), 953-64.