Biblioteca de Investigación

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Constanza Bianchi

Constanza Bianchi

Investigating Consumer Expectations of Convenience Store Attributes in Emerging Markets: Evidence in Chile., Journal of International Consumer Marketing, 309-320, 21

Constanza Bianchi

Defensive strategies of local companies against foreign multinationals. Evidence from Chilean retailers ., Latin American Business Review, 69-87, 6

Constanza Bianchi

Desafíos de la internacionalización de retailing: Errores de empresas internacionales en Chile, Trend Management, ,

Constanza Bianchi

Inward Exporting of Professional Services: Lessons from Australian Educational Firms., Services Marketing Quarterly, 31, 174-193

Constanza Bianchi

An institutional perspective on retail internationalization success: Home Depot in Chile, International Review of Retail, Distribution, and Consumer Research, 14, 149-169

Constanza Bianchi

Export marketing strategies of a developing country. An exploratory study of the main challenges and success factors for Chilean food exporters, Journal of Food Products Marketing, 13, 1-19

Constanza Bianchi

Antecedents of SME export intensity in a Latin American Market., Journal of Business Research, 69, 4368-4376

Constanza Bianchi

Understanding travelers’ intentions to visit a short versus long-haul emerging vacation destination: The case of Chile., Tourism Management, 59, 312-324

Constanza Bianchi

Investigating non-visitors’ intentions to travel to a long-haul holiday destination., Journal of Vacation Marketing, ,

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