Universidad Adolfo Ibañez

Publicaciones

Working Papers

Publicaciones

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This Wine is Dead!’: Unravelling the Effect of Word-of-Mouth and its Moderators in Price-Based Wine Quality Perceptions

British Food Journal, 123(3), 869-883

2021 Marketing Artículos

- - Ignacio J. Duran

Do employees value strategic CSR? A tale of affective organizational commitment and its underlying mechanisms

Business Ethics: A European Review, 28(4), 459-475

2019 General Management y Estrategia Artículos

- Marcela Reyes; María Luisa Garmendia; Sonia Olivares Isabel Zacarías; Camila Corvalán

Development of the Chilean front-of package food warning label

BMC Public Health 19, 906 (2019)

2019 Marketing Artículos

- - Durán, I.J.

Be Bad But (Still) Look Good: Can Controversial Industries Enhance Corporate Reputation Through CSR Initiatives

Business Ethics: A European Review, 27(3), 222-237

2018 Marketing Artículos

Ignorant experts and erudite novices: Exploring the Dunning-Kruger Effect in wine consumers

Ignorant experts and erudite novices: Exploring the Dunning-Kruger Effect in wine consumers, Food Quality and Preference, 65, 181-184

2018 Marketing Artículos

- Constanza Bianchi

Tourism destination competitiveness of Chile: A stakeholder perspective

Tourism destination competitiveness of Chile: A stakeholder perspective, Tourism Planning & Development (online: 6 enero 2017), , 1-20

2017 Marketing Artículos

Responses to different positioning strategies for unfamiliar food among food neophobics and neophilics.

Responses to different positioning strategies for unfamiliar food among food neophobics and neophilics., Food Quality and Preference, 53, 66-70

2016 Marketing Artículos

The influence of experts positive word-of-mouth on a wine´s perceived quality and value: The moderator role of consumers expertise

The influence of experts positive word-of-mouth on a wine´s perceived quality and value: The moderator role of consumers expertise, Journal of Wine Research, 181-191, 26

2015 Marketing Artículos

Intention to try unfamiliar food: The role of level and type of unfamiliarity, food neophobia, and ethnocentrism

Intention to try unfamiliar food: The role of level and type of unfamiliarity, food neophobia, and ethnocentrism, Journal of Food Products Marketing, 244-254, 21

2015 Marketing Artículos

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