Universidad Adolfo Ibañez

Publicaciones

Estas Filtrando por:

Marketing

Responses to different positioning strategies for unfamiliar food among food neophobics and neophilics., Food Quality and Preference, 53, 66-70

Constanza Bianchi

Internet marketing and export market growth in Chile, Journal of Business Research, 426-434, 69

Constanza Bianchi

Antecedents of SME export intensity in a Latin American Market., Journal of Business Research, 69, 4368-4376

Constanza Bianchi

Investigating non-visitors’ intentions to travel to a long-haul holiday destination., Journal of Vacation Marketing, ,

Constanza Bianchi

Understanding travelers’ intentions to visit a short versus long-haul emerging vacation destination: The case of Chile., Tourism Management, 59, 312-324

Growth of Private Label Brands: A Worldwide Phenomenon?, Journal of International Marketing , 23, 72-90

Constanza Bianchi

Investigating marketing managers perspective on social media in Chile, Journal of Business Research, ,

Constanza Bianchi

Examining the role of wine brand love on brand loyalty: A multi-country comparison, International Journal of Hospitality Management, 47-55, 49

Constanza Bianchi

Solo holiday travellers: Motivators and drivers of satisfaction and dissatisfaction, International Journal of Tourism Research, ,

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